The Short Version: even though many individuals take food delivery as a given now, not too many solutions existed a tad bit more than about ten years ago. In 2005, Greg Miller knew that active individuals and partners required entry to effortless, restaurant-quality meals, so the guy founded MagicKitchen.com. Business delivers flash-frozen, chef-prepared dishes your doorstep, creating healthier eating basic assisting busy lovers remain focused on their own well-balanced diets. MagicKitchen.com’s clients vary wildly â from 20-somethings to seniors â while the web site supplies both a la carte and full dinner choices. What’s more, it provides special food diets including vegetarian, gluten-free, and diabetic.
Now, partners have many choices for getting healthy dishes or elements shipped to their unique doorway. But in 2005, that sort of solution ended up being generally nonexistent.
At the time, Greg Miller was involved in elderly management inside technology business, which he says was economically worthwhile but provided him hardly any private fulfillment. The guy along with his companion planned to develop a small business that helped them feel a feeling of objective. They saw that hectic individuals and lovers planned to consume healthy food choices but did not have the amount of time for all your planning. So Greg and his awesome partner founded MagicKitchen.com in Northern California to help make tasty, healthy dinners more obtainable.
“MagicKitchen.com was were only available in later part of the 2005 to assist people that had problems in planning, shopping for, getting ready, and cooking dishes that are healthy and healthful,” said Greg, whom functions as Chief Executive Officer of the business. “We chose to use only top-quality elements â organic whenever possible â to generate our meals.” In time, the company has actually extra alternatives for a number of special diet plans, and clients can decide between a la carte food items or complete dishes.
As a result of MagicKitchen.com, couples takes a single day off from cooking and never have to be concerned with derailing their healthy diet plan. As well as the business enables dinners becoming gifted to people looking for high-quality meals but that simply don’t experience the time or capacity to prepare for themselves.
Since beginning MagicKitchen.com, Greg’s business partner and organization chairman, Michelle Tayler, went back to college and turned into a registered nutritionist, thus bringing more knowledge towards the team.
A Pioneer inside developed foods Delivery Industry
As one of the first businesses to offer pre-made, healthy food shipment, MagicKitchen.com is actually a leader in the business. While many food distribution options can be found these days, couple of solutions compare with MagicKitchen.com’s.
“from inside the healthy and simple-to-prepare dinners arena, there aren’t a lot of companies that do whatever you carry out,” Greg stated. “Most are either food prep businesses â elements just supplied while cook the meal â or premium meals companies, like lobsters or top-quality protein products.”
MagicKitchen.com can also be unique in that people can order individual things â such as soups, sides, primary dishes, and sweets â or order complete meals. You’ll choose between small and huge servings, while the site teaches you the number of servings per product. You can also order food bundles as something special, or just to help keep your freezer stocked.
MagicKitchen.com caters to both typical menus and unique diets, such as gluten-free, veggie, dairy-free, low-sodium, low-fat, low-carb, diabetic, and dialysis-friendly, among others.
Helping partners at All Ages and Stages of Life
MagicKitchen.com provides nearly 50,000 consumers exactly who have huge variations from 20-year-olds to seniors. Pertaining to 60percent of the customer base is actually above the age of 45, but people of all age groups utilize the website to streamline meal preparation and shopping, especially when they may be on special diet plans. “a number of these consumers might have hard diet must support â such sort 1 or 2 diabetes,” Greg said.
Many of the business’s customers also send the service as a gift to friends, friends, staff, or co-workers due to existence modifications, festivities, or emergencies. Including joyous occasions like wedding anniversaries or university graduations, but inaddition it consists of life events like beginning of a infant, a death in family, a family member coming back residence from hospital, or any time when someone could enjoy the capability of pre-made dishes.
“I bought food from MagicKitchen.com for a relative who was simply recuperating from knee surgery home. She so appreciated the ready food available to her those first few times whenever she had problems getting around. She stated the foodstuff found its way to good purchase and was actually all ready to warm and eat, and ended up being simply delicious,” stated a consumer called Barbara E. in a testimonial that reflects why the foodstuffs make this type of a great gift.
Within active modern world, it’s easy to exit track with regards to maintaining a healthy diet or staying with an unique diet plan. Becoming backed in your pursuit make a lasting, difference. Thus couples just who use MagicKitchen.com together may find it simpler to help each other’s healthier habits.
A Hardworking associates on a goal which will make lifetime Easier
The MagicKitchen.com employees could centered on their particular goal of producing their customers’ physical lives easier. “We work tirelessly and play difficult as a team,” Greg mentioned.
“the business uses only hard-working, imaginative, positive individuals to be on we.” â Greg Miller, CEO and Co-Founder of MagicKitchen.com
They on a regular basis have employees excursions â such boating travels on a lake or group meals â and so the staff can socialize together as well as their individuals. Relating to Greg, the business typically will pay doing to 25per cent greater wages than many other organizations in the area to draw and retain leading ability. “All of our company uses just hard-working, innovative, good visitors to be on our team for all the future,” he stated.
The business’s whole customer support staff is fluent both in English and Spanish. You’ll attain a representative by phone or mail. Clients also have usage of MagicKitchen.com’s internal nutritionist whether they have any queries in regards to the dinners or their nutritional requirements.
Relocation and Expansion geared towards greater Supporting Customers
MagicKitchen.com is focused on generating tasty, healthy dishes which happen to be possible for anyone â from young couples to senior singles â to prepare in the home. In 2017, the business made a decision to improve its services by transferring all their businesses from California to Kansas.
While the move had been challenging in several ways, it allowed business to enhance their distribution heart â that will be today seven times larger than its earlier room. MagicKitchen.com is now focusing on acquiring brand new seller solutions and building their staff. Many of the MagicKitchen.com’s customer support downline have become up with the firm, and some actually moved with it from California.
“The circulation middle employees is still settling in since we lately moved from your prior factory establishment when you look at the central Kansas City area to Lenexa, throughout the southwest edge of greater Kansas City,” Greg mentioned. “we’re aggressively developing this group and hoping to fully put into action a self-directed workforce rapidly.”
The step is all element of MagicKitchen.com’s mission to provide healthier, diet-specific meals to each and every among its clients.